LM's PR operation helps shape F-35 opinion

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maus92

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Unread post06 Mar 2013, 03:43

Jet Fighter Influence: How Lockheed’s Public Relations Efforts Keep the F-35 Sold
David Axe / Offiziere.ch

(long article)

"At the opposite end of the influence spectrum, Lockheed tries to shape the online conversation about the F-35, indirectly adding its voice to the sometimes chaotic back-and-forth between aviation enthusiasts, pilots, engineers, academics and journalists on blogs and Internet forums and in the comment sections of news stories."

http://www.offiziere.ch/?p=11420

Makes you wonder if any are regular posters here...
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spazsinbad

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Unread post06 Mar 2013, 03:54

Wot a hoot. It is all about 'Barry Graaf' and "Why the F-35?" blog. Poor old Axie must be feeling the pain of being a numnuts. :D He should go back to comic books. What is the number of this poster? 7010 Wot postcode is that? :twisted: ParaNoia ROOLs man. Gravity Sucks. Keep on trucking. Axi oughtta smoke more weed (laced with paraquat). :D

As I recall 'NeptunusLex' (who was he?) wrote a blog post about AXE wondering how this clown had appeared from nowhere - regularly trashing the military - what credentials did AXE possess to even begin to assert what he was. I'll try to find the post. What goes around comes around.
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spazsinbad

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Unread post06 Mar 2013, 04:12

Here we go - all aboard:

Twice is a Trend By lex, on December 21st, 2011

http://www.neptunuslex.com/2011/12/21/twice-is-a-trend/

"...I searched in vain to determine Mr. Axe’s credentials, his military experience, where he went to school, what level of educational attainment he received, what work he had hitherto done. What, in essence, qualifies him to pick and poke at the services in the way he so evidently enjoys in such a high profile venue. This what I found:

David Axe is a military correspondent living in Washington, D.C. Since 2005 he has reported from Iraq, Lebanon, East Timor, Afghanistan and Somalia. He is a regular contributor to Wired, The Washington Times, C-SPAN and BBC Radio, among many other outlets. His graphic novel war memoir WAR FIX made Amazon’s 2006 top ten list. He is the author of ARMY 101, a nonfiction account of Army ROTC in wartime.

No matter where you go, the story is the same: Wikipedia, Amazon. At his home blog.

His online history starts in 2005. Been to lots of places. Contributes to lots of portals. Wrote a book about Army ROTC in wartime. But what public person, in the 21st century, has a biography so opaque? And why?

I just don’t know."
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Unread post06 Mar 2013, 04:24

So Big Business spends on PR and contributes to political campaigns? How astute.. :roll:
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Unread post06 Mar 2013, 04:31

Wait until Axe stumbles on Mangler' site . . .he"ll think he's a LM VP.
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Unread post06 Mar 2013, 05:08

I wonder just how well AXE knows anything if he thinks the F-35 survives due only to the LM publicity machine. Yes PR is the only thing AXE knows. However the Governments of countries and their militaries interested in purchasing the F-35 have the knowledge to decide. So far they mostly decide FOR the F-35. The poor pathetic anti-F-35 PR machine struggles with this reality.
____________

I wonder how this extra material will affect the pro F-35 PR machine. Bring it.

3-star: F-35 comments a ‘shot across the bow’ By Aaron Mehta 05 Mar 2013

http://www.militarytimes.com/news/2013/ ... ow-030513/

"...International Transparency
The general talked about the need to be transparent with international partners that are injecting billions of dollars into the program.

“For us in the United States, a couple billion dollars here or a couple billion dollars there isn’t that much,” Bogdan said. “But if you go to a country like Norway or a country like the Netherlands, or a country like Canada, those billions of dollars are big bucks for them.”

That transparency is not limited to explaining where the partner’s investments are going. It includes opening up technical information to the air worthiness offices with all the partners — something made challenging by a previous decision to classify large reams of technical data.

Bogdan said that a number of technical files that are needed by international partners to clear the F-35 for flight were improperly marked as being U.S. only, leaving a large backlog that the Defense Department has to reclassify.

“Early on in this program, for whatever reason, much of the technical data was stamped U.S. only. Now we have a backlog of technical data that is marked U.S. only that is not U.S. only,” Bogdan said. “Not a pretty situation to be in, because there’s reams and reams of data we have to go back and re-look at. But it has to be done.”

DoD is now working with contractors to make sure new data is classified correctly...."
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blindpilot

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Unread post06 Mar 2013, 07:38

As I recall 'NeptunusLex' (who was he?) wrote a blog post about AXE wondering how this clown had appeared from nowhere - regularly trashing the military - what credentials did AXE possess to even begin to assert what he was. ... [et al]


.... Since I just appeared on the blog, and might be confused for a Lockheed PR company shill ...,

- I figured I better provide full disclosure, that anyone can check offline if they like.
Graduate USAFA early seventies, academic study field - Aeronautical Engineering Structures, Worked a NASA Skylab project while there.

Air Force pilot, project officer for bedding down the U-2s from Arizona to Beale. (complete base tear down, nuke ship out, and rebuild) At NORAD, Systems Integration Directorate, head of response team recovering a $$$$$ broken procurement program.

Software and hardware engineering consultant for MCI, NEXTEL, Verizon and others. Ditto test engineer, to include Site Manager at HQ USAF Space etc ... for various contractors.

First PC - a 4k 8080 Altair, with PDP10 8inch floppy, for which I had to write the driver ... First Blog appearance hmmm... circa 450 BC or so? ... don't remember, ... was a 50-300 baud modem to a bulletin board. Site supervisor at US Space Command that established one of the very first "web Pages" using - "alpha code" (not beta) Windows 3.0 and lan manager 1.0, Software - Jovial, Algol, Paschal, ADA, C, machine code etc. etc. (and basic and others) Robotics work for Gates Rubber, Chicago Board Options exchange etc... Had to debug and fix C code programs for a US Army program gone astray ...

(PS little brother was an Eagle pilot from 2 Lt to squadron commander, head of JSTARS integration project etc.. as well)

BUT I have never received a nickle from Lockheed or a secret PR firm...

Just full disclosure...

Blind Pilot (and yes there is a story behind the name)
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spazsinbad

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Unread post06 Mar 2013, 07:44

I better pack me bags then 'BP' (BePrepared). :D Handing Over - Taking Over....
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blindpilot

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Unread post06 Mar 2013, 07:55

spazsinbad wrote:I better pack me bags then 'BP' (BePrepared). :D Handing Over - Taking Over....


All ancient history ... retired ... moved on ...

then I went to the sem, got a different Masters degree, and became an ordained pastor for a small church in Denver ... but I still like to read the latest you fly boys and systems guys are up to ...

:lol: :lol:
Blind Pilot
(numerous 'God was my co-pilot' stories for my old age ... like the time they didn't inspect the cracked turbine blade in time ... been there done that too .... shelled engine 20 feet of flames out the front, more than that out the back... 4th of July time!! )
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Unread post06 Mar 2013, 08:24

"He blesses the boys as they stand in line... The smell of gun grease and their bayonets they shine... He's there to help them all that he can... SKY PILOT" (The ANIMALS).

ERIC BURDON & THE ANIMALS- "SKY PILOT" (LONG VERSION)

http://www.youtube.com/watch?v=69zvFnVa03g

Spent about 5 months or so in Denver over winter 1972-3 at the now defunct Lowry AFB. What a change from the Sunny Land Down Under! Great City and very friendly people. Will always remember the kind family who took me in for Thanksgiving Dinner. :D
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Unread post06 Mar 2013, 19:16

maus92 wrote:Jet Fighter Influence: How Lockheed’s Public Relations Efforts Keep the F-35 Sold
David Axe / Offiziere.ch

(long article)

"At the opposite end of the influence spectrum, Lockheed tries to shape the online conversation about the F-35, indirectly adding its voice to the sometimes chaotic back-and-forth between aviation enthusiasts, pilots, engineers, academics and journalists on blogs and Internet forums and in the comment sections of news stories."

http://www.offiziere.ch/?p=11420

Makes you wonder if any are regular posters here...


Can we safely assume that since Axe hasn't shed light on Boeing doing the exact same things, he is in their employ?

I really have no idea why LM would pay someone to argue about the stupid crap we argue about. If I was LM, im using my money to lobby and if I am paying anyone on the internet to argue its not for BVR vs WVR, its for one word --JOBS. I would pay people to constantly remind others how jobs are created by the F-35 and how many and where on LOCAL sites, and all the economic goodies that would actually get the 90 percent of people who don't know crap about airplanes supporting my plane. the article covers that kind of but its still not online as the article says they went to new jersey politicians.

Next thing I know you will be telling me Boeing owns Washington and Missouri politicians...

I would also be upset if I as LM was paying somone to come to F-16.net and preach to the converted. Thats a waste of money. :lol:
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Unread post07 Mar 2013, 02:46

f414/euro/gripenng/sbug wrote:
maus92 wrote:Jet Fighter Influence: How Lockheed’s Public Relations Efforts Keep the F-35 Sold
David Axe / Offiziere.ch

(long article)

"At the opposite end of the influence spectrum, Lockheed tries to shape the online conversation about the F-35, indirectly adding its voice to the sometimes chaotic back-and-forth between aviation enthusiasts, pilots, engineers, academics and journalists on blogs and Internet forums and in the comment sections of news stories."

http://www.offiziere.ch/?p=11420

Makes you wonder if any are regular posters here...


Can we safely assume that since Axe hasn't shed light on Boeing doing the exact same things, he is in their employ?

I really have no idea why LM would pay someone to argue about the stupid crap we argue about. If I was LM, im using my money to lobby and if I am paying anyone on the internet to argue its not for BVR vs WVR, its for one word --JOBS. I would pay people to constantly remind others how jobs are created by the F-35 and how many and where on LOCAL sites, and all the economic goodies that would actually get the 90 percent of people who don't know crap about airplanes supporting my plane. the article covers that kind of but its still not online as the article says they went to new jersey politicians.

Next thing I know you will be telling me Boeing owns Washington and Missouri politicians...

I would also be upset if I as LM was paying somone to come to F-16.net and preach to the converted. Thats a waste of money. :lol:


Hey, the Chinese pay people to patrol this forum, right?

LM is running a sophisticated image shaping and marketing campaign for F-35, using different techniques and non-traditional channels. Nothing is wrong with that - it just needs to be recognized by content consumers.
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Unread post07 Mar 2013, 03:44

Then I guess it is easy to spot the BOING! retaliation squad swarming with the EuroFiterTrash squad doing similar fings wot is usually ummentionable? :devil:
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